Rivendell Estates takes a deep dive into the UK's changing rental landscape.

The British rental market has seen some interesting shifts over the past year, with some regions experiencing rapid growth in rents, while others have levelled off or even dipped. For landlords in Frome, understanding these trends isn't just about keeping an eye on the regional picture—it's about recognising where our market fits into the wider landscape.

Perhaps the biggest surprise is London, where average rents have actually fallen by 3.1%. Given how relentlessly the capital has pushed upwards in recent years, this is a rare shift.

However, it's worth noting that London's rental market operates very differently from the rest of the UK, and this could be a temporary readjustment rather than a long-term trend.

At the other end of the scale, the North East has seen rents soar by 11.9%, followed closely by Yorkshire & Humber (7.4%) and the North West (6.9%). This isn't a sign that these areas are suddenly outperforming everywhere else—rather, it's a case of them catching up after years of slower growth.

Meanwhile, areas like the South East, East Anglia, and the Midlands, where we've already seen strong increases over recent years, are now showing more moderate growth.

Here's how rents have changed across the UK over the past 12 months:

• North East – Up 11.9%
• Yorkshire & Humber – Up 7.4%
• North West – Up 6.9%
• Northern Ireland – Up 6.3%
• Scotland – Up 5.2%
• East Midlands – Up 4.7%
• South West – Up 3.5%
• East Anglia – Up 2.9%
• South East – Up 0.4%
• Wales – Down 0.2%
• West Midlands – Down 0.6%
• London – Down 3.1%

For Frome landlords, the key takeaway is that regional trends will have a knock on effect for the local rental market. The supply, demand, and affordability of rental properties all play a role, and understanding where our market sits in the bigger picture helps in making informed decisions for the months ahead.

If you are a Frome landlord and want to pick my brains on the future of the Frome property market, get in touch with Rivendell estates.